What each one is, what TikTok asks for and whether it works without being on camera. The label shows where the requirements come from.
TikTok pays for the qualified views of videos of a minute or more. You need to be 18, have 10,000 followers and 100,000 views in the last 30 days, and live in one of the countries where it's open. Full guide to the program.
Without a face: No rule requires being on camera; the video has to be original and high quality.
Followers pay you a monthly subscription of between $2.99 and $99.99. You need 10,000 followers, 100,000 views in the last calendar month and to be 18. You keep 70% after app store fees, and up to 90% with the bonus.
Without a face: TikTok recommends it for recorded content: “If you're primarily creating pre-recorded non-LIVE content, then Subscription was made for you.”
Collections of paid videos: up to 80, each up to 20 minutes long. You need 10,000 followers, to be 18, a public personal account at least 30 days old (business accounts only in some regions), and 3 posts and 1,000 views in the last 30 days.
Without a face: It doesn't require being on camera.
Paid collaborations with brands. You need to be 18, be in a supported region and, as a baseline, have 1,000 followers per project; each brand can ask for more.
Without a face: It doesn't require it; it depends on each brand.
You link TikTok Shop products in your videos as an affiliate. In the US: 18 or older, based there and 1,000 followers; under 5,000 you start with a 30-day pilot. TikTok Shop has been live in Spain since December 2024, but the follower minimum for affiliates there isn't published.
Without a face: It doesn't require it, and you don't need inventory: “pick products that fit your content and start linking.”
With 1,000 followers, or a registered business account, you can add a website link to your profile, according to the Creator Academy. Careful: if your profile includes personal or business contact details, the account isn't eligible for the Creator Rewards Program.
A video with an affiliate link or a promo code counts as branded content: you have to turn on the commercial content disclosure, or TikTok may reduce its reach or restrict your account.
You need to be 18, and a LIVE has to be real-time and interactive: no long stretches of inactivity and no static or looping visuals.
Without a face: It doesn't fit a channel of pre-made videos: TikTok doesn't say you must show your face, but it does say you have to direct the LIVE in real time.
The Creator Rewards Program is only open in some countries. If yours isn't one of them, these are your options.
Where TikTok doesn't publish the details, we say so instead of guessing:
Bandi turns a topic or your script into a vertical video and posts it to your TikTok. Whether you earn anything, and how much, is up to TikTok.
How much the Creator Rewards Program could pay you, by where your audience is.
Long videos and Shorts, with agency estimates or your own RPM.
What each platform asks before it pays you, the creator's share and sources.
Checked on September 28, 2026 (TikTok's Creator Academy, terms, Community Guidelines and Shop Academy), except Telefónica, checked on September 25, 2026.
